Call for Papers
Media Watch communication journal Theme:
Hurricane Waves of Advertising and Public Relations in
Media Watch communication journal Theme:
Hurricane Waves of Advertising and Public Relations in
The forbidden waves of advertising and public
relations are encroaching the sacred territories of news media independence and
freedom. Private owned/corporate media are exploring the possibilities of
surrogate to mobile advertising. Cat videos to slap stick advertisements are
being experimented in between everyday news casting. Cross-media advertising, apps
for niche advertising, surrogate advertising on prime time, lobbying for the
advertising payments, equities instead of marketing payments, media consultancy
services and campaign for private advertisers are becoming the part and parcel
of modern day news media revenue generation strategies.
The January 2015 issue of the Journal of Media
Watch will explore the intellectual and research expertise of academics and
scholars on the above topics.
Your contributions are not limited but can
explore more into:
Government and
political media relations
Media relations in
international communication
Citizen journalism
and public relations
Political public
relations and communication
Public communication
campaigns
Cross-cultural public
relations and soft power
Lobbying and
advocacy; media access, reach and control
Corporate social
responsibility and public relations
Corporate websites
and reputation management
Advertising and
communication in new media
News media
advertising
Surrogate advertising
Paid promotional news
Ethics and corruption
in media relations
Mobile and public
communication campaigns
Role of public
relations in society
History of public
relations in specific sectors
Please read the full information at:
Dr. Sony Jalarajan Raj
Editor-in-Chief, Journal of Media Watch
St. Thomas University, Florida, USA
Email: sonyjraj@gmail.com
http://www.mediawatchglobal.com/
Editor-in-Chief, Journal of Media Watch
St. Thomas University, Florida, USA
Email: sonyjraj@gmail.com
http://www.mediawatchglobal.com/
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