Monday 15 February 2021

USP's youtube Channel for Media and Communication Studies and allied Social Science subjects.

I am happy to inform you that Prof Dr Uma Shankar Pandey has started a very innovative and useful YouTube channel www.youtube.com/DrUSP for communication studies students. 

This has begun in the last week of October 2020 to provide teaching resources for students and scholars of Media and Communication Studies and allied Social Science subjects. 

In the last three months, he uploaded 25 videos to the channel. This is more than 16 hours of content uploaded on topics relating to Media and Communication Theory and Social Science Research.

Already there are about 400 subscribers to the channel at present. 

I do think this is a great output and great achievement for media teacher and scholar. 

It strikes me that Prof Dr Uma Shankar has initiated this activity during the Covid 19 phase when most of us were not sure how to do something productive for the community. In our case, for students and fellow teachers.

My compliments to him. 

I urge communication faculty and researchers to write to him and to likes of me about the utility of his endeavour. Let us spread the word around. 

Here, let me add a word that Prof Dr Ujjwala Barve, HoD , Savitribai Phule Pune University, has undertaken a similar activity. She has begun Marathi podcasts for Marathi students.

More about it soon
.

--
Kiran Thakur



Tuesday 2 February 2021

Three Idiots and a miracle

 

Three Idiots and a miracle

2020 was a crucial year and many lives took a drastic turn. All because of an unforeseen pandemic that no one was ready for. Even the nations that claimed themselves a super power, failed to safeguard the life of their citizens. India was no exception. Millions of helpless people were at the mercy of nature and destiny, waiting for a miracle to save them. This is the story of one such miracle.

Fear dwelt in everyone's heart that if they stepped out, they would probably end up in a hospital and fail to meet their loved ones again. But some fools, that's what others safely ensconced in the comfort of their homes preferred to call them, took it upon themselves to fight with their bare hands and loads of never say die spirit. To me they were the real superheroes wearing masks and PPE kits in the form of medical practitioners, law enforcement personnel, and faceless volunteers who stood up like a strong wall against the deadly first wave of adversity and made the country stand on its feet again.

Atharva Pangave ,Yash Deshpande and Hrishikesh Joshi, students of Journalism and Mass Communication, Vishwakarma University,  are all your boy-next-door types. But their feat is nothing short of an achievement. 

When opportunity came knocking to serve in a nearby quarantine centre, the three of them without so much as batting of an eyelid grabbed it with both their hands. Narrating about the day they stepped in the centre, Hrishikesh says, "We felt like we were heading for some big mission and that the whole nation was cheering for us". "We are training to be media professionals and while working as volunteers we realised what our faculty meant by dealing with raw emotions", added Atharva, “there were many patients of different age groups and the most difficult task was to calm them down and provide comfort to those who were scared”.  Yash said, “Our main job was to take a note of their body temperature and oxygen level and give this report to the doctor on daily basis, and also look after their food, medicines, hygiene and sanitation.”

“The job in the quarantine centre was not an easy part to play wearing the PPE kits throughout the day. One had to be mentally and physically prepared as the quarantine period lasted for 21 days, away from friends and family.” Hrishikesh recalled, “We volunteered for the first 14 days followed by 7 days of compulsory quarantine. We took covid test on the 6 th day of quarantine. Only if the results were negative we could go home but still had to maintain some distance from family members.”

The risks were big. But as I said, only idiots can think of creating miracles. All for a greater cause. To change the destiny of a nation.

About the Author :

Kunal Bodwade is a student of  Journalism & Mass Communication, BA, Third Year, Vishwakarma University Centre of Communication for Development, Pune. His article was short-listed as an entry in the Empowerment Story Competition organised in December 2020 by the University.



 We Beat The Odds

                    Heroic efforts of health workers in a time of deadly virus 

COVID-19 pandemic outbreak was a huge turning point for small businesses worldwide as they were ordered to shut and stay at home. Work from home was not possible for the pharmacists, doctors and nurses. Pharmacy professionals performed the frontline role. With the orders to stay at home, people went with their long lists of medicines to stock for the whole month. It was a great pressure to keep up with the needs of the customers as never before came a situation like this where they had to stock up medicines in such huge quantities.                                                                                                                                                                               These professionals went beyond their limits for their customers’ needs. To manage social distancing and avoid crowding at their doors, they started delivering the medicine orders at the door steps. It was getting difficult day by day to cope up with the demands because with increasing number of affected patients, the helpers went on leaves or left their jobs fearing for their lives. This decrease in the number of workers affected the whole scenario. The production of medicine in huge number with less workers was a challenge. Then the distribution of medicines from markets to shops was also affected. This led to the shortage of medicines and angry customers.                                                                                                                                                                                             With this situation, getting worse day by day, people started calling and reminding of their orders multiple times a day which was very disturbing to concentrate on the customers standing in the pharmacies. But keeping the situation in mind, there was no other way out and this was how it was going to be.                                                                                                                                                                                         All these apart, wearing face masks, face shields and gloves all day was not less than a punishment. Masks all day on was so suffocating that it made the body oxygen level down many times and even it became the cause of blacking out. Wearing mask was never a practise before so this was also a new normal which was not less than punishment as well, said a medical practitioner.                                                                                                                                                                 So when people got awareness about the masks, vitamin c tablets, zinc tablets, arsenic granules and etc, there was an increase in its demand which ended up short in markets. New products came up which were costlier than the usual ones and this offended the buyers as they were to take these medicine doses regularly and needed to wear those masks daily. Persuading everyone that the contents are same, names are different and reasoning each and everyone was also mind bursting. Dealing with patients and customers all day was also risky for the pharmacists as many times they got affected which ended up closing their shops and paying for the hospital bills and medicines. This was the loss for them.                                                                                                                                                                                                    To sum up the above situation, the world is going through an immense amount of changes which after all is the only constant phenomenon of the dimension of time and space. It’s time we recognise the efforts of the people who stood up against all odds in the time of need and put their life at threat just that our life keeps moving, the civilisation may keep running on its wheels. These people and however small may their contribution be, deserves all the respect and tribute as our countrymen and sparkles like a gem on the heart of humanity!  

About the author:

Meghaa Mazumdar is a student of Journalism & Mass Communication, BA, First Year, Vishwakarma University Centre of Communication for Development, Pune.                         Her article was short-listed as an entry in the Empowerment Story Competition organised in December 2020 by the University.                                                                                                                                                                          



Monday 1 February 2021

A Documentary Filmmaker’s Odyssey; A Unique Commemorative Calendar

 


A Documentary Filmmaker’s Odyssey
A Unique Commemorative Calendar

I was saddened by the black and white images of Lal Bahadur Shastri’s last living picture after his death on January 11, 1966. Millions of Indian newspaper readers saw the pictures later. Like these readers, I too did not know the name of the photographer then. Years later, I came to know the name of Prem Vaidya(February 26, 1927 – July 10, 2014) from his son Abhay who was a student of the Department of Communication and Journalism in Pune. I was his teacher in the department and became his colleague as a newspaper journalist. Later, I frequented his house in Navi Peth to see his parents, Pramila and Prem while Abhay worked for newspapers like The Times of India, DNA and recently, Hindustan Times.

Like Abhay, his father was also a man of few words. He had settled in Pune after retirement from the central government’s Films Division where he had worked as a documentary filmmaker and captured so many great events in post-independence Indian history. Their cosy little apartment was a storehouse of a rich treasure of documentaries, photographs, clippings and books. Abhay and his mother obviously knew the value of the treasure. After the death of the parents, Abhay, his journalist wife Geeta Nair, and sisters Meghana Sane and Anuradhaa Shastri, along with their husbands Vivek and Veer bhaskar, set up the Pramila & Prem Vaidya Archive.

The family has occasionally organised some activities to let the people have a peek into the treasure. Abhay, now Associate Director at the policy research think tank, Pune International Centre, and has brought out something that is path-breaking.

This 10th January, we were delighted to see that historic photograph of Lal Bahadur Shastri, in an innovative format conceptualized by Abhay: It is precious memorabilia, a commemorative calendar for the year 2021,with 20 black and white photographs of great personalities and historic events of the 19th century. His concept centres around a theme ‘I for India: Strong, Resilient and Compassionate.’

And what a selection of the events documented by Prem Vaidya!
This collection includes the birth of a new nation called Bangladesh in 1971 and Bangabandhu Sheikh Mujibur Rehman’s speech in Dacca (now Dakha) after the surrender of Pakistan. Prem Vaidya had filmed the historic 1971 war for the Government of India, just as he had covered the 1965 war in the western sector.

The collection of rare, historic photographs in the commemorative calendar, includes Bharat Ratnas and Prime Ministers, Pandit Jawaharlal Nehru, Indira Gandhi, LalBahadur Shastri, and great newsmakers of Prem's time, JRD Tata, Veer Savarkar, PuLaDeshpande, Sir Edmund Hillary, Yuri Gagarin, Acharya Vinoba Bhave, Sir M Vishveswaraya and Jaya Prakash Narayan.

Prem was a member of Prime Minister Shastri’s delegation to Tashkent for the India-Pakistan Peace Talks and the historic photograph was taken on the night of January 10, 1966 when Shastriji was taking his after-dinner paces inside his dacha (villa).

A photojournalist or a documentary filmmaker generally tries to avoid getting photographed. Prem Vaidya, who was in this profession for over 31 years must have had scores of occasions to get into the camera frames. But at times he was also a part of history


.



Among them was this one, that Prem happily allowed himself to be clicked. Abhay was justified to include it in this commemorative calendar. In this photograph, Prem is seen wearing a belt of live machine-gun cartridges from a captured Pakistani tank. The victorious Indian soldiers garlanded him thus because, as they said, “they had nothing else to offer at that point of time!” That was the epic tank battle of Phillora in the Sialkot sector. It was the second biggest tank battle since World War II. More than 60 Pakistani tanks were destroyed by the Indian forces. Here he was to record that stunning victory of the Indian armed forces.

My compliments to Abhay’s team who contributed to the novel memorabilia. Designer Prof Dr Nachiket Thakur and Pandurang Khutwad (Design Execution) and Vilas Avachat (Photo reproduction). The calendar also features Jagasha (www.jagasha.com ), a startup enterprise that seeks to empower rural women through the sale of their hand-crafted products; www.BluplantIndia.com , a multimedia convergence startup and www.Inkinmyveins.com   , a content development startup.

The calendar is available in two formats: An A3 size collector’s edition on textured matt paper, priced at Rs 300/- and a foldable art paper edition priced at Rs. 160/-. Printed by Krishna Printers, Aundh Road, Pune it is available for sale at the stationery superstore, Venus Traders on FC Road and at Express Book Service, Pune’s oldest bookshop on East Street, Camp. 

Abhay and his family members are keen to make this inspiring calendar available to the young people of India and are taking efforts to reach out to students in higher secondary classes and junior colleges. They feel that this calendar with inspiring images from Indian history should be there in their classrooms and the library as they learn history from the textbooks.

The commemorative calendar will be a unique gift to friends and relatives interested in memorabilia that can adorn walls at homes, classrooms, and offices. It is available at the retail outlets mentioned above, or you may write directly to Abhay at abhayvaidya.ht@gmail.com

--

Kiran Thakur

Professor Emeritus
Vishwakarma University Centre of Communication for Development
drkiranthakur@gmail.com